
YouTube superstar MrBeast (Jimmy Donaldson) is expanding beyond content creation — he’s filed a trademark for “MrBeast Financial”, a new app that aims to offer banking and crypto exchange services.
The filing, made in October 2025, suggests features like mobile banking, credit cards, loans, and crypto trading. It’s still early — no launch date yet — but the move shows MrBeast’s intent to bring finance and crypto to his massive audience.
By partnering with existing fintech companies, MrBeast could make financial tools more accessible for young users, while also facing big challenges around regulation and consumer protection.
If successful, “MrBeast Financial” could redefine how creators enter the fintech and crypto world — turning followers into users.